Philip Kotler

Philip Kotler

Explorează cele 27 cărți disponibile de la acest autor.

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Marketing 6.0: The Future Is Immersive - Philip Kotler

Hermawan Kartajaya, Iwan Setiawan, Philip Kotler

Marketing Management, An Asian Perspective

Siew-Meng Leong, Philip Kotler, Kevin Lane Keller, Swee Hoon Ang, Chin Tiong Tan

Principles of Marketing

Phil T Kotler, Hongwei He, Philip Kotler, Gary Armstrong, Lloyd C. Harris

Hbr's 10 Must Reads on Strategic Marketing (with Featured Article "marketing Myopia," by Theodore Levitt) - Harvard Business Review

Harvard Business Review, Clayton M. Christensen, Theordore Levitt, Philip Kotler, Fred Reichheld

H2h Marketing: The Genesis of Human-To-Human Marketing

Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz

Marketing 4.0: Moving from Traditional to Digital

Iwan Setiawan, Philip Kotler, Hermawan Kartajaya

A Framework for Marketing Management, Global Edition. 6 ed, Paperback

Kevin Keller, Philip Kotler, Kevin Lane Keller

Principles of Marketing Scandinavian Edition. Scandinavian Edition, Paperback

Gary Armstrong, Ph.D. Anders Parment, Philip Kotler

B2B Brand Management, Hardback

Waldemar Pfoertsch, Philip Kotler

B2B brand management

Philip Kotler, Waldemar Pfoertsch

Marketing 5.0. Technology for Humanity, Hardback

Iwan Setiawan, Philip Kotler, Hermawan Kartajaya

Marketing Management. 5 ed, Paperback

Torben Hansen, Philip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman