Jean Noel Kapferer
8 cărți
Cărți
8
Advances in Luxury Brand Management
de la 145.40 Lei
Caile persuasiunii. Modul de influentare a comportamentelor prin mass media ...
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Zvonurile
de la 29.54 Lei
Kapferer on Luxury
de la 830.17 Lei
Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare, Paperback
How Luxury Brands Can Grow Yet Remain Rare
de la 215.58 Lei
The Luxury Strategy. Break the Rules of Marketing to Build Luxury Brands, 3 Revised edition, Hardback
Break the Rules of Marketing to Build Luxury Brands
de la 270.82 Lei
Luxury Strategy
Break the Rules of Marketing to Build Luxury Brands
de la 366.00 Lei
New Strategic Brand Management
Advanced Insights and Strategic Thinking, New Strategic Brand Management: Creating & Sustaining Brand Equity
de la 321.84 Lei