Strategic Market Management. Global Perspectives, Paperback
368
Pagini
2010
An
Brosata
Copertă
Editura
John Wiley & Sons Inc
Copertă
Brosata
Pagini
368
An publicare
2010
ISBN
9780470689752
Categorii
Marketing & Vânzări
Descriere
The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream text suitable for all business students studying strategy and marketing courses.
The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream text suitable for all business students studying strategy and marketing courses.
Conectează-te pentru a lăsa o recenzie
📖
Nicio recenzie încă
Ai citit cartea? Fii primul care lasă o recenzie!