David A Aaker
11 cărți
Cărți
11
Managing Brand Equity
de la 147.44 Lei
Strategia portofoliului de brand. Cum sa creezi relevanta, diferentiere, energie, parghii comerciale si claritate - David A. Aaker
de la 28.00 Lei
Hei, Whipple, Incearca asta Un ghid pentru a crea reclame de excep ...
de la 14.25 Lei
Strategic Market Management - European Edition
de la 311.72 Lei
Marketing Research
de la 1,243.00 Lei
Strategic Market Management
de la 868.00 Lei
Strategic Market Management. Global Perspectives, Paperback
Global Perspectives
de la 293.24 Lei
Brand Leadership, Paperback
de la 71.22 Lei
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
de la 167.40 Lei
Brand Relevance
de la 131.29 Lei
Building Strong Brands
de la 148.79 Lei