The small Virginia town of Chadwick seems peaceful, but deep divisions and hatreds surface when Chloe Anderson suddenly gains nation-wide attention after showing a series of images featuring young artist Zadie Williams' dead mother, Leslie Williams. Worse for Zadie, Chloe has stolen the title from a...

The small Virginia town of Chadwick seems peaceful, but deep divisions and hatreds surface when Chloe Anderson suddenly gains nation-wide attention after showing a series of images featuring young artist Zadie Williams' dead mother, Leslie Williams. Worse for Zadie, Chloe has stolen the title from a series of paintings that Zadie herself hoped would launch her young career.

Zadie, still consumed with grief by the recent loss of her mother and her father's quick remarriage, overhears a story that Chloe is haunted by the ghost of Leslie. Encouraged by her friend Michelle and her boyfriend Tom, Zadie enters a virtual competition with Chloe, in a mutual, growing obsession with social media. As Chloe sickens, with the same illness that killed Leslie, Zadie enters a world in which truth is indiscernible from fiction, where the human and the paranormal intersect, and where hatred, jealousy, and love become the same emotion.