Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon

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Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon

Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon

Julie Macintosh

386

Pagini

2011

An

Brosata

Copertă

Adaugă în bibliotecă
Editura John Wiley & Sons
Copertă Brosata
Pagini 386
An publicare 2011
ISBN 9781118157022
Categorii
Biografii

Descriere

How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing, and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than ...

How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing, and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century.

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