The book offers a rich tapestry of examples, exercises, and problems drawn from fields such as economics, management, marketing, political science, and public policy. No advanced mathematics is required. This is an ideal textbook for students coming to behavioral economics from various fields.

The book offers a rich tapestry of examples, exercises, and problems drawn from fields such as economics, management, marketing, political science, and public policy. No advanced mathematics is required. This is an ideal textbook for students coming to behavioral economics from various fields.