Managing Luxury Brands
320
Pagini
2022
An
Paperback
Copertă
Editura
Kogan Page Ltd
Copertă
Paperback
Pagini
320
An publicare
2022
ISBN
9781398606401
Categorii
Marketing & Vânzări
Descriere
Understand what makes a luxury brand, how to market one successfully and the latest opportunities created by technological developments and end-to-end sustainability, with this complete guide to luxury brand management.
Understand what makes a luxury brand, how to market one successfully and the latest opportunities created by technological developments and end-to-end sustainability, with this complete guide to luxury brand management.
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