Introduction to Electronic Commerce and Social Commerce. 4th ed. 2017, Hardback

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Introduction to Electronic Commerce and Social Commerce. 4th ed. 2017, Hardback

Introduction to Electronic Commerce and Social Commerce. 4th ed. 2017, Hardback

Jon Outland, Efraim Turban, Judy Whiteside

435

Pagini

2017

An

Hardcover

Copertă

Adaugă în bibliotecă
Editura Springer International Publishing AG
Copertă Hardcover
Pagini 435
An publicare 2017
ISBN 9783319500904
Categorii
Marketing & Vânzări

Descriere

and a Companion Website that includes EC support technologies as well as online files.The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.

and a Companion Website that includes EC support technologies as well as online files.The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.

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