Nearly 100 million Americans purchase goods and services over the phone each year. This book shows sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans and effectively prospect via the phone. It includes techniques, scripts, and dialogues, and assists readers wi...

Nearly 100 million Americans purchase goods and services over the phone each year. This book shows sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans and effectively prospect via the phone. It includes techniques, scripts, and dialogues, and assists readers with such subjects as asking key questions.