Human Brand
208
Pagini
2013
An
Cartonata
Copertă
Descriere
Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relationships with brands in a deeply personal way we hate our banks, love our smartphones, and think the cable company is out to get us.
Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relationships with brands in a deeply personal way we hate our banks, love our smartphones, and think the cable company is out to get us.
Conectează-te pentru a lăsa o recenzie
Nicio recenzie încă
Ai citit cartea? Fii primul care lasă o recenzie!